Yash La Casa Market had an interior typical of most corner or liquor stores: the familiar wall of chips, racks of candy, refrigerators stocked with soda and other sweetened beverages, walls and ceilings covered with ads for alcoholic beverages. It’s a large store, as far as convenience stores go, but it felt dark and cramped. The space also didn’t feel particularly friendly.

Nathan Cheng’s plan is to make the store a more warm, inviting place to shop, a retail space that reflects the friendly, hospitable qualities of its storeowners, who have run this family business since 2002 and are very much a part of the East LA community. The Market Makeover will open up the space, consolidate the store inventory in a more organized manner, increase efficiency and promote a better sense of spatial flow throughout the store, and bring natural light in by opening up the front windows to the street. Last, but not least, we’re bringing in a new produce refrigeration case to house Yash’s forthcoming fresh fruit + vegetable inventory.

See the dramatic results at the Grand Re-Opening on Saturday, October 29th, from 10am-NOON!

Until then, check out these images of the Market Makeover Crew hard at work freshening up the store’s interior. . .